Navigation

1. Why Reddit Matters Now
2. One-Week Reddit Experiment: My Results — 67 mentions = 27 users
3. Where to Promote Your SaaS on Reddit — How to Find the Right Subreddits
4. How to Find the Right Posts Inside Subreddits
5. How to Comment Without Getting Banned
6. How to Measure Results from Reddit Promotion
7. Reddit Promotion Checklist for SaaS

1. Why Reddit Matters Now

Before we start, a few words on why promoting your SaaS on Reddit is a smart decision:

• Reddit's explosive growth — in 2024, its daily active users reached 97.2 million, a 47% year-over-year increase. This presents a significant opportunity to generate leads.
• Boosts your SEO: You won't just get leads from Reddit — it's also actively indexed by Google. Google paid about $60M to Reddit for exclusive indexing rights. Mentioning your service on Reddit enhances your SEO performance.
• Increases visibility in LLMs: Reddit is one of the most frequently cited sources by LLMs. Mentions on Reddit lead to new customers finding solutions through ChatGPT and other AI tools — some reports indicate that Reddit is referenced in approximately 40% of AI-generated answers.

2. One-Week Reddit Experiment: My Results — 67 mentions = 27 users

To test the potential, I conducted a 7-day Reddit campaign: